When pursuing architectural and urban landscape photography in Malaysia, I frequently encounter a prominent challenge: billboards and advertising signage. In my quest for pristine and unobstructed views, these elements consistently present themselves as the foremost hindrance I strive to circumvent. Consequently, billboards have become my primary focal point during photo-scouting sessions, rendering me acutely attuned to these imposing structures. Over time, I've observed that these visual distractions are undergoing a transformation—a metamorphosis from static images to glaring LED screens.

This prompted me to ponder whether this development represents progress or regression, particularly in light of certain cities in Brazil and France having enforced complete bans on outdoor advertising, while movements advocating for the removal or prohibition of these visual pollutants have emerged in cities like Paris and New York.

This series aims to document the contemporary state of billboards in Malaysia, capturing a juxtaposition of old and new technologies. However, my aspiration is that these images will soon become historical artifacts, reflecting my sincere hope for their removal or prohibition. This would allow us to gaze out of our car windows without succumbing to visual information overload.